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/Publicity and Campaigns /2015 /Sharp Smart Elderly Pedestrian Safety Promotion Campaign launch event successfully held

Publicity and Campaigns

Sharp Smart Elderly Pedestrian Safety Promotion Campaign launch event successfully held

The Road Safety Council (RSC) and Traffic New Territories South of the Hong Kong Police Force jointly held a launch ceremony for the Sharp Smart Elderly Pedestrian Safety Promotion Campaign today (August 28) at Lei Muk Shue Community Hall. The campaign has drawn strong participation from members of the public.

In addition to disseminating road safety messages for the elderly through a sharing session by exemplary pedestrians, an elderly road safety exhibition and a seminar, the launch event also included a children's road safety dancing and singing performance by Wellborn Anglo-Chinese Kindergarten and a Cantonese opera performance by the Tsuen Wan District Elderly Welfare Association. Members of Senior Police Call also distributed leaflets to elderly people in Tsuen Wan, Kwai Chung, Sha Tin and Tung Chung to remind them of the importance of road safety.

The officiating guests for the launch ceremony were the Chairlady of the Road Safety Campaign Publicity Strategy Working Group of the RSC, Ms Karin Wong; Member of the Road Safety Campaign Committee of the RSC Mr Chan Man-ho; Acting Senior Superintendent of Police, Traffic New Territories South, Hong Kong Police Force, Mr Ho Ka-fei; the Chairman of the Traffic and Transport Committee of the Tsuen Wan District Council, Mr Lo Siu-kit; the New Territories South Regional Commander of the Hong Kong Road Safety Patrol, Mr Cheung Chun-hung; and the Road Safety Ambassador of Traffic New Territories South of the Hong Kong Police Force, Ms Tam Yuk-ying.


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